Design Challenge

Thank you to the 115 LCPS students who participated in the 2023 Design Challenge, submitting new and differentiated graphic representations that provide a positive perception of LCPS. 

Staff presented a Challenge update during the June 13, 2023 School Board meeting. Four students were recognized; one (1) student submission was selected as the cover of Division guidebooks and resource guides, and three (3) students whose submissions were selected for reference and inspiration for possible future Division branding. The full presentation is accessible in Board Docs.

Overall, the 2023 LCPS Design Challenge results include:

  • One (1) submission selected as the cover of Division guidebooks and resource guides;

  • Two (2) submissions selected for use on collateral materials (SWAG);

  • Six (6) submissions selected for a notecard package;

  • Five (5) submissions selected for display throughout the Division; and

  • Three (3) submissions selected for reference and inspiration for possible future Division branding.

Students, submit your artwork for consideration  

Loudoun County Public Schools (LCPS), Virginia’s third-largest school division, is a welcoming, safe, affirming and academically rigorous public-school division serving more than 82,000 students across almost a hundred schools. Over 13,000 LCPS employees engage in a student-centered approach that produces graduation rates of nearly 100%. The division’s workplace excellence is recognized by Forbes’ list of America’s Best-in-State Employers.

Score Sheet for Design Challenge

RATINGS

Needs Improvement

Acceptable

Good

Superior

SCORE

0-4

5-6

7-8

9-10

 

Presentation

Appearance memorable. Use of space, color, visual hierarchy, form & clarity

Project lacks text or graphics, is disorganized and/or has little white space. There is no unity or consistency among text and graphic elements.

Overall graphic balance and organization of the design is acceptable.

Design may lack or have too much white space. There is little unity between text and graphic elements.

Overall graphic balance and organization of the design is good. Text and graphic elements are arranged but lack adequate white space causing them to appear cluttered.

Design is pleasing. Layout is simple and clean. Text and graphics are arranged to create a clear and memorable balanced design. Makes excellent use of white space.

Font Choices

Uses limited number of fonts. Do fonts pair well? Legible? ADA compliant? Text hierarchy present?

There are multiple fonts. Fonts may or may not pair well and/or are illegible. No apparent text hierarchy is present.

The design may use multiple fonts. Fonts may or may not pair well and/or are illegible. No apparent text hierarchy is present.

The choice of fonts is limited. Fonts may or may not pair well or are illegible. Text hierarchy is visible.

The choice of fonts is limited and pairs well. The design is clear and legible. Text hierarchy is present and is used appropriately.

Color Choices

Are colors harmonious/complementary? Do colors pass the ADA contrast checker for legibility?

Do colors render well in black and white?

The design does not show an understanding of color principles and colors severely distract from overall aesthetic. Colors do not render well in grayscale and/or black and white, and do not pass the ADA contrast checker.

The design shows a basic level of understanding of color principles. Colors presented are not complementary and distract from the overall aesthetic. Design may or may not render well in grayscale and/or black and white.

The design adequately demonstrates an understanding of color principles. Design may or may not render well in grayscale and/or black & white.

Design effectively demonstrates an exceptional understanding of color theory. Design renders well in grayscale, as well as black and white.

OVERALL OPINION OF DESIGN